Hurray We’re Award Winners!

We’re so excited to announce our Coco Mat won the Best Investment Award at The Bump Best of Baby Awards!

The judges loved everything about our eco friendly mattress, from its organic composition, to its green packaging and most of that Naturalmat mattresses are all lovingly made by hand.

Read the full Bump article here

Visit to order your Coco Mat today.

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Eric Christian Olsen Loves Naturalmat

Exciting news! We can now now add NCIS: Los Angeles star Eric Christian Olsen to our list of celebrity fans. Eric and his wife Sarah Wright wanted only the best for their baby, so of course they came to Naturalmat when to when looking for a crib mattress.

Eric had some great things to say about us…

“We donated our old crib mattress when we got this one. Such better quality and doesn’t smell like chemicals. We love Naturalmat’s product!”

Thanks for choosing us Eric, we’re delighted you love the mattress!

Remember our range of mattress are available to buy through our website


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Hurray! The Top Mat has won another award!

Good news! The Natural Mat USA Top Mat has won another award! Thank you very much to Itsabelly Baby Planners who awarded us with their Seal of Excellence!

They loved the great price, natural and breathable materials and most importantly how safe the Top Mat was to use!

Want to know more? Read the full article here.

Thanks again Itsabelly. We can’t stop smiling we are so happy we won and don’t forget you can buy your own Top Mat right here.

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She Knows Parenting Awards 2013

Our Coco Mat is a finalist in the Bedding Category in the 2013 SheKnows Parenting Awards! Now we need your help. Winners in each subcategory will be determined by the number of votes received during the voting period. Voting closes Sunday, October 6th, 2013 so please help us win this great award by voting for us at this link: She Knows Parenting Awards 2013

Thank you

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So here at Naturalmat we’re natural sleep experts but we know many new parents have a lot of questions about how to care for your babies gums and teeth. Luckily our friends at MAM were on hand to give us a little advice on the matter…

When to schedule baby’s first visit to the dentist?

According to the American Academy of Pediatric Dentistry (AAPD), babies should complete their first visit to the dentist by age one. In fact, all babies should see a pediatric dentist once their first tooth comes in, usually between 6 and 12 months of age. At the first visit, dentists check for signs of early tooth decay and review proper routines and behaviors with parents, such as not letting baby fall asleep with a bottle of milk or drinking juice from a cup instead of a bottle.

How to clean the inside of baby’s mouth?

Contrary to popular belief, proper oral care for baby should begin before the first tooth appears. The AAPD suggests parents gently wipe the inside of baby’s mouth and gums with a clean, soft cloth regularly to remove germs and leftover milk.

When to start using a toothbrush with baby?

As soon as teeth appear, start brushing two times a day with an age-appropriate toothbrush to gently remove plaque and bacteria. Look for brushes designed just for babies that have rounded heads and super-soft bristles.

When to start using toothpaste with baby?

When children reach the age of two, parents can use a pea-size amount of children’s toothpaste. Look for toothbrushes that feature indicator bristles to help determine the correct amount of toothpaste for little ones and use a toothbrush that allows mom and baby to hold the handle together for guided brushing. (The AAPD also recommends a smear of fluoride toothpaste for children under two who are at-risk for tooth decay. Health care professionals and pediatric dentists can help parents determine if baby is at-risk.)

Why dentists prefer pacifiers over thumbs for self-soothing?

Babies are born with a natural sucking reflex. The AAPD recommends pacifier use over thumb-sucking for additional sucking, as a pacifier habit is easier to break at an earlier age. While most children self-wean, the AAPD recommends discouraging pacifier use after age three if necessary. The earlier a sucking habit is stopped, the less likely the habit will lead to tooth and jaw irregularities. Use pacifiers with an orthodontically correct nipple design that allows baby to safely suck while maintaining proper jaw and tooth alignment.
Don’t forget: establishing an oral care routine early on helps set the stage
for a lifetime of good dental hygiene!

About MAM
Our mission is to combine the best in technological innovation, medically sound function and contemporary design to help give babies the best start in life. Founded in Vienna, Austria in 1976, MAM is a leader in providing families with innovative baby care products essential for a child’s early years. MAM is sold in over 30 countries and five continents. For more information about MAM products, please visit

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Guest blog from Dr. Jane Scott Board Certified pediatrician and neonatologist, and Founder of Tortle Products, LLC

Millions of babies each year are being diagnosed with Flathead Syndrome in the US alone.

A new study from Calgary-Alberta-based Mount Royal University found further evidence that Flat Head Syndrome is on the rise. The study found that out of 440 healthy infants sampled, 47 percent of babies ages 7 to 12 weeks had some form of Flathead Syndrome (positional plagiocephaly and torticollis).

Every baby is at risk for developing Plagiocephaly (a flattening of the skull) or Torticollis (an imbalance in the neck muscles). Infants are born with very soft skulls, their heads are heavy and their neck muscles are weak. These qualities along with the fact that infants spend the majority of their time sleeping on their backs, promote the right environment for baby to develop some form of Flathead Syndrome within the first six months of life. Many studies have now shown too that Flathead Syndrome may not only be cosmetic. Babies may also develop sight and hearing abnormalities as well as developmental delays as a result of having Flathead Syndrome.

By incorporating some simple repositioning strategies parents can help prevent development of Plagiocephaly. Some of these strategies can include:

Correct Positioning is imperative; reposition your baby’s head every 2-3 hours during your waking hours. Encourage the infant to turn their head in the opposite direction from the preferred side.

In addition, try the following:

Feeding – alternate the arm in which the infant is held for both the bottle and breast feeding.

Diaper Changes – stand on the opposite side of the changing table each time to encourage baby to turn their head to a different side in order to see you.

Sleeping – Place baby’s head at opposite ends of the crib on alternate nights. Baby can wear a Tortle for optimal alignment during any supervised sleep time throughout the day.

The Tortle is an FDA-approved, simple, safe, and comfortable beanie designed to aid parents in positioning their infants. By switching the Tortle from side to side, parents alleviate the flat spots and neck tightness that newborns often develop.

Tummy Time – The more time baby can spend playing with supervision on their tummy, the better. Get down on the floor at baby’s eye level, and play stimulating games during tummy time. While most babies are resistant to tummy time at first, it should become more enjoyable as they become more familiar with the position. Starting tummy time when your infant is very young will help with this.

Travel – Car seats and strollers keep our babies safe when traveling, but are another important place to remember repositioning the baby every few hours. Even while wearing babies in slings or carriers, reposition often to prevent the development of flat spots or imbalanced neck muscles.

Fortunately, Flat Head Syndrome is almost always preventable, especially when parents and caregivers are educated about the issue and proactive in their prevention efforts. Speak with your pediatrician about plagiocephaly and torticollis. Get informed and be prepared before your baby is born. Help spread awareness by talking to your friends and family. There are numerous online resources for information and support from other families who have had a baby diagnosed with flat head syndrome. Through education and awareness we can keep our babies heads beautiful and round!


Dr. Jane Scott

Board Certified Neonatologist,

Pediatrician, and Founder of Tortle Products, LLC

As a neonatologist and pediatrician, babies and moms are Dr. Jane’s life. Not only does she have first-hand experience as a mother – she had four premature babies – she works with infants who have severe medical conditions and understands how difficult this can be for families.

Born in Kenya, Dr. Jane attended the University of Western Australia Medical School in Perth. Years later, after moving to the United States, she attended the University of Colorado Medical School and completed her residency in Pediatrics and fellowship in Neonatology at Duke University while simultaneously raising four young children. She was soon recruited to build up St. Luke’s Magic Valley Hospital in Twin Falls, Idaho from a Level 1 NICU to a Level 3A NICU. She returned to Colorado in 2010 and currently practices in Centennial.

Throughout her career, Dr. Jane has worked with parents to help avoid and correct problems associated with an abnormal head shape, known as positional plagiocephaly. The incidence of this condition has increased dramatically, from parents following the protocol introduced by the American Academy of Pediatrics of placing babies only on their backs to decrease the risk of Sudden Infant Death Syndrome.

In addition to educating new parents on the prevention of plagiocephaly, Dr. Jane created Tortle, a non-invasive affordable solution that not only treats mild cases and early diagnosed positional plagiocephaly and torticollis in young infants, but can prevent it from ever occurring. The Tortle is a patented, FDA cleared device that Jane hopes will eradicate flat head syndrome while allowing moms to safely follow AAP’s important Back to Sleep protocol. Dr. Jane is currently writing her first book which is slated for release in Spring 2014.

Dr. Jane’s work is her passion, but when she’s not working she enjoys spending time with her children and grandchildren.

For more information visit Watch this informative video too:

Follow Tortle and Dr. Scott on Facebook at; on Twitter: TortlebyDrJane and on Pinterest:

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Vote for us at the 2013 Red Tricycle Totally Awesome Awards

We are so excited to announce that Naturalmat is a finalist in the Most Awesome Eco-Friendly Room Decor and Eco-Friendly Baby and Kids Gear Categories in this year’s Red Tricycle Totally Awesome Awards!

The voting runs until August 15th and the finalist with the most votes will be the winner.

If you love Naturalmat then we need your votes! It will only takes a few seconds, we promise!

To vote for Naturalmat:

Please go to these links: Eco-Friendly Room Decor & Eco-Friendly Baby & Kids Gear.
Select Naturalmat from the list.
Fill out a simple form by entering your email and city information.
Click the vote button and you’re done.
Votes will be limited to one vote per user for each award, so be sure to tell your friends.

Thanks so much for voting and supporting Naturalmat!

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Wow! Mattress Protector Now Included with Every Mattress!

We’ve recently changed the look of our mattresses and they now look better than ever before! All Naturalmat mattresses now have fantastic quilted covers!

The good news doesn’t end there though… when you buy any Naturalmat crib mattress we will add a FREE organic waterproof mattress protector to your order!

Now an even better product for exactly the same price!

The Coco Mat + Protector = $399

The Latex Mat + Protector = $499

The Mohair Mat + Protector = $599

An amazing saving of $70!

To place your order simply visit our website

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Got Your Top Mat Yet?

We’ve got some great news for you. We have made our Top Mat even better! All Top Mats now come with a drawstring carry bag. We think this greatly improves the product but don’t just take our word. Here’s what our customers think:

‘We recently got to use the Top Mat for the first time on a visit to Cape Town. Our baby has always had trouble sleeping in the travel cot and never slept through previously but did on this last occasion, thanks to the Top Mat. So thanks again Naturalmat!’ Susie

‘I would definitely recommend the Top Mat to friends. I think Naturalmat mattresses and sheets are all excellent quality products!’ Ellis

‘My Top Mat has been so useful. It lives in the car so I have it ready for nights away.’ Kelly

So why buy a Top Mat?

  • The Top Mat is an economical way of turning your child’s crib into an organic one.
  • Its great for using on vacation or when visiting family.
  • Packs away neatly into its lovely new bag.
  • Contains natural and breathable materials which help to regulate your baby’s temperature and aids sound sleep.
  • Our organic wool is treated with essential oils, offering protection against dust mites.
  • The Top Mat is machine washable, complies with all safety standard and is completely chemical free.

Fancy buying your organic Top Mat online today? Get it from our website at the new great price of just $135!

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Coco Mats Now in Stock!

At long last Coco Mats are finally in stock and have arrived just in time for Christmas!

If you are after a more supportive crib mattress remember we also sell Latex Mats and Mohair Mats. Product details and prices can be found here. Thank you to all customers with current orders for your patience! We are in the process of fulfilling your orders and they will be be sent as soon as possible. To place any new orders please call us on our toll free number 1-866-457-3830 or email Freya Whalley at

Merry Christmas from Naturalmat!

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